My Internship at Toyota of Orlando

From January to April 2025, I was interning at Toyota of Orlando as a Social Media Intern. I was in charge of various tasks to help the Digital Marketing department, including video editing, graphic design, and analyzing analytics. While some of the tasks were somewhat familiar to me and I knew what to do, many expanded my knowledge of content creation and built upon the skills I came in with. I was also introduced to the power of social media analytics and learned how to read for trends in data that can influence our visibility online. By the time the internship was completed, I felt more assured that I wanted to go into digital marketing for a career, and I am grateful for my experience with Toyota of Orlando.

Below, I’ve compiled multiple graphics I made for our social media stories into a carousel. While I usually made 2-3 graphics per week, these are some of my favorites. I also linked various Facebook posts that I was entirely in charge of making, from filming the car(s) to editing the footage to uploading my completed videos with original captions. Under the Published Writings tab, I’ve also included the blog posts I wrote for the dealership that were published on their Tumblr.